Horticulture

About Horticulture

The heart of the Greater Whitsunday horticulture industry is in the Bowen region. Bowen is one of the largest winter vegetable growing regions in Australia. According to ABARES, Horticulture contributed $233 million¹ to the region’s agricultural production in 2021, however it is widely recognised that ABS data understates production value with anecdotal evidence suggesting the output is approximately $600 million. Horticulture production in the region is growing at an average of 17% per annum since 2015-16.²

There are more than 68 fruit and vegetable growers in the region producing tomatoes, capsicums, beans, melons, sweetcorn, pumpkins, eggplant, chillies, and mangoes.¹ The region is the largest green bean producing region in Australia. Produce is packed onsite and exported to New Zealand, Asia, Europe, America along with all the major domestic produce and retail markets.²